As the designer for Scratch Marketing, rebranding the agency was both a passions project, and an integral activity for elevating the business. As a team, we went through countless concepts as we developed every aspect of our identity. The Scratch logo needed to reflect our the communication-first nature of our small team, leading to the usage of the speech bubble element.
As an agency, it was important to evolve our brand and show our clients that we practice what we preach. After a lengthy process of exploring our different visions, we settled on a new identity that we could proudly call our own.
